• Marketing Communications
• subject tag: marketing  communications  

Should You Hire a “Certified” Social Media Consultant?
I recently got up on my soapbox on my personal blog and ranted about a new pricey certification program that is being offered by a social media association that has recently cropped up one of many that are claiming to be able to certify social media expertise.My main beef wasn’t that there wa ...

On brand or off?
I was involved in a very interesting discussion today about whether or not particular pieces of work in a creative review session were off brand.Technically they were. But I argued that the question of whether or not they were off brand needed clarification.Why?Because an agency’s definition ...

Finance Performance Management - City of London
A Globally Renowned Consulting firm seeks ambitious candidates with skills in finance improvement Shared Services/ Business Process Outsourcing and Corporate Treasury Management.Working with some of the largest FTSE 100 Companies you will learn Industry best practise and receive fast track prom ...

Mitch Joel: Six Pixels Of Separation - Blog Business Success Radio
Listen to Wayne Hurlbert on Blog Talk RadioNew media expert podcaster speaker President of Twist Image and author of the essential guide to the new media landscape Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone Mitch Joel discusses the interconnectedness of t ...

An honest banker
Parting the dark clouds that have surrounded the British banking sector since the beginning of this recession is not an easy thing for those trying to market them. Cutting through the mistrust that surrounds them requires personal relationships with customers something that many of the bigger b ...