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  • How to uncover and secure the right PR support for your company
    Suzanne Tormollen of Atingo Public Relations is a 13 year PR veteran of the tech scene who has worked with many venture-backed companies in the Austin and Houston areas.  You can view her work history at www.atingo.com.  Suzanne is a new contributor to Startup Houston. Ok. You’ve secured f ...
    guest published in:06-10   reply:0   view:191    last updated:06-10 14:42( guest )
  • How customers will react to a crisis in your company and what to do about it
    I’m continuing the discussion I began in my last post about when a crisis hits a brand. Geoff Dodds Julie Schwartz and I brainstormed the different responses customers can have to a crisis and the steps you can take to address the problems.Breaking the promiseWhen a crisis hits customers make ...
    guest published in:06-06   reply:0   view:207    last updated:06-06 04:20( guest )
  • Eating My Own Dog Food: Name Company Win $100.
    If you’re going to help trusted brands engage in social media you’d better “eat your own dog food.” So here’s an invitation to WVFF readers and you Twitterholics. Come up with the winning name of my new social-media consulting company and wi
    guest published in:05-29   reply:0   view:190    last updated:05-29 01:26( guest )
  • All Spammed Up: Spam can be dangerous to a company’s reputation
    We usually think of spam as unsolicited advertisements peddling things that we don’t want and don’t care about but spam can take many forms including attempts to spread false rumors. Some such viral emails may be just hoaxes while others may be spread with the intent of doing harm to a comp ...
    guest published in:04-29   reply:0   view:180    last updated:04-29 01:03( guest )
  • All Spammed Up: Spam can be dangerous to a company’s reputation
    We usually think of spam as unsolicited advertisements peddling things that we don’t want and don’t care about but spam can take many forms including attempts to spread false rumors. Some such viral emails may be just hoaxes while others may be spread with the intent of doing harm to a comp ...
    guest published in:04-29   reply:0   view:192    last updated:04-29 01:03( guest )
  • Social Media Marketing using Facebook Company Pages with CC Chapman
    Social media marketing social media optimization and social media PR using the newly upgraded Facebook Company Page features with co-founder and managing partner of The Advance Guard C.C. Chapman who recently released the free white paper “About Face [PDF]” which discusses how new changes i ...
    guest published in:04-25   reply:0   view:212    last updated:04-25 15:31( guest )
  • LakelandLocal.com - The Heartland Parkway CSX and Mapping The Interests of JD Alexander and Company
    Billy Townsend - LakelandLocal.com “The Heartland Parkway will allow CSX the ability to efficiently move goods throughout Florida and the Southeastern United States.”That quotation comes from a letter Winter Haven City Manager David Greene wrote on Dec. 8 2006 to then FDOT secretary Denver ...
    guest published in:04-23   reply:0   view:230    last updated:04-23 00:07( guest )
  • Constellation Energy Is Blundering Its Way To Where No Company Has Gone Before
    Should investors be surprised that Alcoa (AA:NYSE) didn’t meet its earnings expectations even though sales improved? If you were surprised then you shouldn’t be investing in today’s market. But we don’t think it’s the reason the Dow took a 186-point header today. Instead we believe in ...
    guest published in:04-08   reply:0   view:186    last updated:04-08 13:04( guest )
  • The Betty Factor: 175 Million Reasons Why You (and Your Company) Should be on Facebook
    The latest comScore numbers are out and there are now 175 million users on Facebook.In other words in less than a year Facebook has now caught and surpassed MySpace as the most relevant and compelling social networking platform in the world. (Hmmmmm maybe those guys at Microsoft are pretty sma ...
    guest published in:03-08   reply:0   view:164    last updated:03-08 16:16( guest )
  • 175 Million Reasons Why You (and Your Company) Should be on Facebook
    The latest comScore numbers are out and there are now 175 million users on Facebook.In other words in less than a year Facebook has now caught and surpassed MySpace as the most relevant and compelling social networking platform in the world. (Hmmmmm maybe those guys at Microsoft are pretty sma ...
    guest published in:03-08   reply:0   view:196    last updated:03-08 10:16( guest )
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