Finding sources for a news article is hard when you don’t know where to look or if you don’t have contacts within an industry. It’s also hard to contribute your knowledge on a given subject when you don’t know who needs your help. Enter HARO which stands for Help A Reporter Out and is a ...

guest published in:10-07   reply:0   view:101    last updated:10-07 17:00( guest )

This is a guest post by Jon Silk. Silk was a technology journalist for eight years before moving into to PR in 2005. Now Creative Director at Lewis PR he advises companies large and small on traditional and digital PR strategies. He blogs at Prgeek.net and Themediablog.co.uk and Twitters.As a t ...

guest published in:09-05   reply:0   view:98    last updated:09-05 01:19( guest )

Our favorite part of fall is finally entering the fashion mix - boots! And UrbanMinx has compiled a list to showcase some of our choice styles accompanied by brief how tos for each boot.The Glamazon- This Buster Boot from Gu

guest published in:08-29   reply:0   view:116    last updated:08-29 20:00( guest )

During last year’s war between Russia and Georgia conflicting narratives were flying around the world something I wrote about in the Guardian.One year on it now appears that Western-led PR companies are leading the way to capture the hearts minds and wallets of the global elite (via the Guard ...

guest published in:08-25   reply:0   view:91    last updated:08-25 13:59( guest )

guest published in:08-26   reply:0   view:114    last updated:08-26 04:06( guest )

A new study by the email marketing firm Return Path shows that nearly a quarter of the permission-based email sent to Gmail never gets there. No I’m not saying it goes to a junk box. Most of it doesn’t get delivered at all. No bounce message. No spam folder. Just . . . gone. (T ...

guest published in:07-24   reply:0   view:123    last updated:07-24 14:58( guest )

Most public rel

guest published in:07-08   reply:0   view:89    last updated:07-08 16:26( guest )

Jay Baer let the cat out of the bag so I might as well confess - I am a connector and a life time one too. Someone said on Twitter today that she wished people understood that the loudest ones are not necessarily those who are making stuff happen (I'm paraphrasing here). Many collect peopl ...

guest published in:07-10   reply:0   view:130    last updated:07-10 04:39( guest )

I'm in the midst of a real page-turner of a business book entitled 'Nobody's Perfect: Bill Bernbach and the Golden Age of Advertising.' I highly recommend it for anyone in the midst of or considering a career in marketing communications.

guest published in:06-23   reply:0   view:131    last updated:06-23 03:56( guest )

Image via WikipediaToday more than ever companies and individuals are hoping to get media exposure – after all they figure (and not unreasonably) that

guest published in:05-09   reply:0   view:133    last updated:05-09 15:08( guest )