I recently got up on my soapbox on my personal blog and ranted about a new pricey certification program that is being offered by a social media association that has recently cropped up one of many that are claiming to be able to certify social media expertise.

guest published in:12-02   reply:0   view:241    last updated:12-02 13:00( guest )

Flickr Image: RonAlmogLike most people I start my business day by checking the BurrellesLuce morning news briefing to see what’s up with the competition and the industry as a whole.

guest published in:12-01   reply:0   view:174    last updated:12-01 02:48( guest )

 via: Sport news comment and results | guardian.co.uk (drop this source • show all sources) • help relevance:

guest published in:12-01   reply:0   view:159    last updated:12-01 11:05( guest )

In a month I’ll be in London to speak at Monitoring Social Media 09 – I looked over the program again (anyone who wants to come to #MSM09 can get a 10% discount by using code MSM0910) and decided to put out some ideas before

guest published in:10-18   reply:0   view:160    last updated:10-18 19:15( guest )

Never a man who could be accused of shrinking violet tendencies Silvio Berlusconi the Italian Prime Minister has devised a new plan to keep himself in the headlines: a good news taskforce

guest published in:10-14   reply:0   view:183    last updated:10-14 11:24( guest )

Online media rooms (also known as newsrooms press rooms and news pages) are a critical part of any organization’s Web site. Not only do these sites reach journalists who are covering your organizations but online media rooms also provide information directly to your customers (or in the case ...

guest published in:10-10   reply:0   view:159    last updated:10-10 14:22( guest )

You’ll find 14 new links on my Kent State “Student Bloggers ‘09″ box today (right column) — bright young minds discussing niche topics in public relations.The assignment: Find an area of PR that excites you explore it write about it then work to engage othe

guest published in:10-12   reply:0   view:151    last updated:10-12 04:19( guest )

I guess it goes without saying that by writing this post I'm probably killing my chances of being given the privilege of ever hosting a House Party. But I just can't hold my tongue so here goes.Last week a friend posted a link to a video on Facebook asking whether we all thought it was a joke o ...

guest published in:10-07   reply:0   view:231    last updated:10-07 20:17( guest )

Corporations continue to get blindsided by social media –which of course is just a representation of underlying customer or product issues that should be fixed. Companies respond in three ways: 1) Ignore it and do nothing at their own peril 2) Are responsive but not necessarily in control 3) ...

guest published in:10-06   reply:0   view:143    last updated:10-06 15:15( guest )

The key to social media success is building a community of like-minded people. If you are in business what you want people to do is like and trust your company or your product. If you are an individual you want the com

guest published in:09-28   reply:0   view:171    last updated:09-28 15:33( guest )