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  • Putting the Public Back in Public Relations by Solis and Breakenridge
    I am not in the PR industry. So honestly I was a little shocked to know that PR people in 2009 still need a whole book to tell them about all this. Groundswell seemed somewhat too basic as well but OK that was April 2008 and the target audience was more general i.e. “our clients and the world ...
    guest published in:11-18   reply:0   view:152    last updated:11-18 15:39( guest )
  • Becoming a better blogger reader and helping me take out the trash: Trimming in Public: Episode 22
    guest published in:10-03   reply:0   view:179    last updated:10-03 02:09( guest )
  • What's a city without a public library?
    As part of what Mayor Michael Nutter has dubbed the "Plan C" budget the Free Library of Philadelphia (the Pennsylvania city's public library system) chartered in 1891 will close all its branches and cease all services October 2 2009 unless measures to raise sales tax and delay some pension paym ...
    guest published in:09-12   reply:0   view:142    last updated:09-12 18:37( guest )
  • Letters: Bankers' billions from public purse
    guest published in:08-11   reply:0   view:156    last updated:08-11 11:05( guest )
  • Social Media and Public Relations
    These are interesting times as the economy buckles and sways under the onslaught of rising debt and falling sales the new economy espoused by Wired magazine back at the turn of the century suddenly seems relevant again. As traditional companies fall by the wayside a new breed of Digital Media A ...
    guest published in:07-14   reply:0   view:173    last updated:07-14 05:04( guest )
  • Where's the Conversation in Public Relations?
    Jim Macnamara"s "Measuring Up"Is PR just monologue disguised as dialogue? by Jim Macnamara PhD FPRIA FAMI CPM FAMEC I'm giving a talk this month to the Public Relations Institute of Australia in a seminar series titled "Conversation with a Fellow." In the spirit of conversation I am propo ...
    guest published in:05-20   reply:0   view:192    last updated:05-20 06:21( guest )
  • Have You Bedded Down Your Public Relations?
    I'm a passionate believer in the strategic use of communications to gain a competitive advantage in the marketplace.It doesn't matter whether you're a company a brand an author a politician a religious institution or not-for-profit organisation with a cause or issue to promote - public relation ...
    guest published in:05-24   reply:0   view:224    last updated:05-24 21:10( guest )
  • President Obama Launches Office of Public Engagement
    THE WHITE HOUSE Office of the Press Secretary ____________________________________________ FOR IMMEDIATE RELEASE                 May 11 2009  President Obama Launches Office of Public Engagement: A New Name Mission for White House Liaison Office- Also unveil ...
    guest published in:05-12   reply:0   view:203    last updated:05-12 07:09( guest )
  • Do’s and Don’ts of On-Page SEO for Public Relations
    This is post #5 in a series of 10 on the intersection of PR and SEO.  We’ll discuss a few best practices content SEO tactics as well as a few things to avoid.While there is much to understand about successfully implementing and maintaining search engi
    guest published in:05-06   reply:0   view:197    last updated:05-06 23:09( guest )
  • How to Choose the Best Keywords for Optimized Public Relations
    The core of search marketing  is the mix of keyword phrases that people use to search for  information on the web. Part of the value of Search Engine Optimization is to identify what searchers actually enter in the search box. If optimization efforts can focus on the phrases that are equal
    guest published in:05-05   reply:0   view:239    last updated:05-05 23:16( guest )
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