The latest thinking in PR and communication

At PR Place, you'll find the latest thinking in PR and Communications. Browse the articles below, use the categories in the top menu or search via the search box to find what you are looking for.

We heard some home truths and some clear thinking on day two of the AMEC Summit.
Here's our summary of day one of the #AMECsummit.

Ahead of the AMEC Summit, guest author Jennifer Sanchis spoke to Orla Graham, Senior Insights Manage ...

We say we do public relations, so why don't we put the relationship first asks Richard Bailey.
The UK Government Communication Service has published its updated Evaluation Framework 2.0.
Day two of the AMEC summit discussed the challenge of integration.
Eight years on from the Barcelona Principles, there's still work to do to get the evaluation messsage out there.
We may have the best evaluation models available. Talk of 'PR attribution' seems premature and over-optimistic.
In part two of this briefing, we turn to international associations.
The third edition of The PR Practitioner's Definitive Guide to Measurement is a useful introduction to the latest thinking from around the world - and yet another reminder to #SayNotoAVEs.

Communications research companies are being asked more and more to prove their value to clients. Ale ...