The latest thinking in PR and communication

At PR Place, you'll find the latest thinking in PR and Communications. Browse the articles below, use the categories in the top menu or search via the search box to find what you are looking for.

We introduce our latest free guide, to definitions and paradigms of public relations.
In this new PR Place guide, Ann Pilkington discusses the what, why and how of storytelling.
Today, Andy Green initiates the 'Dublin Conversation' seeking consensus around a new purpose for public relations and communication.
David GH Phillips and Dr Annie Danbury proposed a Cultural Relations Theory: the use of big data to dynamically map the issues and stakeholders surrounding an organisation.
In the latest in our essay series, we explore public relations as relationship management.
Our guide to using communication theory is a valuable resource for public relations and internal communication practitioners. The guide covers basic transmission models and also draws on mass communication and psychology.
Bridges provide a visual metaphor for public relations.

We talk a lot about theory on the Internal Communication Diploma. It's what students want and more i ...

Theory gets a lot of bad press. “That’s just the theory” is a comment often levelled when a proposa ...